6 Modules – £35

Social Media Marketing

This online Social Media Marketing E-Learning course examines the main social media platforms, and their use as marketing tools. In particular, we’ll look at Facebook, Instagram and LinkedIn. This online Social Media Marketing E-learning course will cover the main business benefits, along with how social media can provide increased market insight and help establish your company as an ‘influencer’.

The Social Media Marketing online course will discuss the sectors that use social media marketing the most – entertainment, property, recruitment, lifestyle and travel, health and fitness, and fashion and beauty.

The online Social Media Marketing course will offer advice on how to get started in social media marketing, and how to choose the right platforms. You’ll see how to run campaigns with great content and compelling visuals, and measure the effectiveness of your campaigns. The E-learning Social Media Marketing course will show you how to create a Social Media Policy, and use social media for internal communications.You’ll learn how to build social media into your recruitment campaigns, and train employees to use social media to promote your company. Online security is crucial and we’ll cover the basic aspects everyone needs to know.

Finally, during the E-Learning Social Media Marketing Course you’ll learn how to handle negative feedback and trolls on social media, and the T-E-A approach to handling complaints successfully.

Course Modules and % Pass required

  • 1. Introduction 70% 70%
  • 2. Business Benefits 70% 70%
  • 3. Getting Started 70% 70%
  • 4. Managing Campaigns 70% 70%
  • 5. Social Media Policies 70% 70%
  • 6. Handling Negative Feedback 70% 70%

Recommended System Requirements:

• Browser: Up to date web browser
• Video: Up to date video drivers
• Memory: 1Gb+ RAM
• Download Speed: Broadband (3Mb+)


50 minutes (Note: This is based on the amount of video content shown and is rounded off. It does not account in any way for loading time or thinking time on the questions).